RAC’s rail advertising platforms place your brand in front of a captive, high-intent audience across Malaysia’s key railway stations and train routes.
From daily commuters to long-distance travellers, our network offers extended exposure, premium visibility, and meaningful brand connections where audiences are present, attentive, and ready to engage.
From daily commuters to long-distance travellers, our network offers extended exposure, premium visibility, and meaningful brand connections where audiences are present, attentive, and ready to engage.
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Your Brand, On Board, Seen Daily
RAC offers train advertising that reaches real audiences during uninterrupted journeys across Malaysia’s railway network. From daily commuters to long-distance travellers, your brand benefits from repeated exposure in a focused environment—maximising both visibility and brand recall.
Nationwide Railway Coverage
From high-speed intercity travel to everyday urban commuting, RAC rail advertising includes:
- Electric Train Service (ETS) – Connecting major cities and premium travellers across Malaysia.
- KTM Commuter – Reaching everyday commuters on routine travel routes, where repeated journeys create stronger brand familiarity and recall.
- KTM Intercity – Engaging passengers travelling on long-distance routes across the country.
Where Brands Meet the Journey
Train stations are dynamic environments where brands connect with audiences in transit. RAC’s station advertising solutions are designed around each station’s layout and passenger movement, ensuring brands are visible at key touchpoints throughout the journey.
- Wall Panels & Wall Posters
Strategically placed along concourses, walkways, and waiting areas to provide continuous visibility as passengers move through the station. - Poster Platform
Located on train platforms where passengers typically experience longer waiting times, allowing brands to engage audiences while they wait for their train. - Full Wall Wrap
For maximum impact, brands can transform entire station walls into immersive visual statements—ideal for product launches, brand acquisitions, and high-impact campaigns.
Own The Station
For brands seeking maximum visibility, RAC’s Station Takeover transforms an entire station into a unified brand experience.
From wall-to-wall visuals and platform branding to digital screens and interactive activations, your brand dominates every key touchpoint—turning everyday journeys into immersive brand moments.
Be Seen At The Heart Of Kuala Lumpur
Located in Brickfields, Sentral RAC offers a high-impact façade lighting opportunity that transforms the building into a prominent branded landmark overlooking the city.
Ideal for large-scale branding, teaser campaigns, and celebratory occasions, façade lighting ensures your message stands out day and night.